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Today the First Session Belleville CEO students welcomed Investor Hamilton Callison, Director of Finance and Operation at Breakthru Beverage Illinois Belleville, L.L.C . Mr. Callison shared the story of his family’s business which started in 1933. Mr. Callison joined the family business in 2011 after working at E&J Gallo Winery for a couple years. He talked about how the 21st Amendment regulates the 3-tier system of manufacturer, distributor, and retailer. Mr. Callison then had the students analyze four different marketing mixes between customers, prices and margins. Thank you, Mr. Callison, for sharing your knowledge and expertise on the beverage wholesale business.


Other News From Around The Same Time

On Saturday, Belleville’s Got Talent was held as the second session’s class business. After hearing great things from Emcees Jake Peden and Lucas Maue, I am very happy for the other ...

Thank you again to those people who streamed Belleville's Got Talent last night. This is how it looked to those viewers.  Thanks to Belleville CEO Board Member Anne Thomure for these ...
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Thank you again to those people who streamed Belleville's Got Talent last night. This is how it looked to those viewers. Thanks to Belleville CEO Board Member Anne Thomure for these ...

It seems like we have finally pulled off the impossible. The event turned out better than we could have imagined.   Written by Belleville CEO Student and Stage Crew Dylan Cason
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It seems like we have finally pulled off the impossible. The event turned out better than we could have imagined. Written by Belleville CEO Student and Stage Crew Dylan Cason

A BIG THANK YOU to the following sponsors of the Belleville CEO Golf Classic on April 12:  Gold Sponsors:  Bouse Properties. LLC, Mr. Tom Farquhar, Brent Wilhelm-Benjamin F Edwards ...
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A BIG THANK YOU to the following sponsors of the Belleville CEO Golf Classic on April 12: Gold Sponsors: Bouse Properties. LLC, Mr. Tom Farquhar, Brent Wilhelm-Benjamin F Edwards ...

Another Belleville CEO Event coming this April:  Belleville CEO students are hosting the Belleville CEO Golf Classic at Cardinal Creek Golf Course on Scott Air Force Base on Monday ...
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Another Belleville CEO Event coming this April: Belleville CEO students are hosting the Belleville CEO Golf Classic at Cardinal Creek Golf Course on Scott Air Force Base on Monday ...

I was very pleased on how the show turned out.  I think it went very smoothly. I am also very happy that we got to have the event in person.   Written by Belleville CEO Student and ...
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I was very pleased on how the show turned out. I think it went very smoothly. I am also very happy that we got to have the event in person. Written by Belleville CEO Student and ...

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